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About Blue Llama

Complete, affordable website solutions delivered with a personal touch.

Blue Llama is a Jersey based web solutions provider focusing on small local businesses.  Whether it is designing a new web site, optimising an existing one for increased traffic, or providing a feasibility study for a new Internet start-up, we'll talk to you in plain English and focus on what results we can achieve for your business.  Our aim is to work with you to deliver an end product we can both be proud of, achieving this without charging inflated agency fees.  The majority of work is executed in Jersey but small parts of your project may be allocated to one of a network of handpicked freelance specialists.  In our experience this equates to a better end product for less money.

About the owner, Phil de Gruchy

Phil de Gruchy at Great Wall of ChinaPhil_de_GruchyPhil de Gruchy is a Business Studies graduate, PRINCE 2 certified Project Manager, a qualified database administrator and an experienced web professional with fifteen years experience in the technology sector.  He has held various positions in both blue chip and small businesses, including E-Commerce Manager and IT Project Manager.  Phil has a huge admiration for the Internet and how it continues to change the face of business.  He believes in fairness, good customer service and simple, cost-effective solutions.  He can also talk plain English!

Connect on LinkedIn: Connect with Phil de Gruchy on LinkedIn   Follow on Twitter: Follow Phil de Gruchy on Twitter Follow on Google+: Follow Phil de Gruchy on Google+

Why the name “Blue Llama”?

Phil and Katrina meet their first Llamas
A lot of people ask why a web solutions business is called “Blue Llama”, and to be honest, it’s not a fascinating story!  My wife and I spent a couple of months travelling in South America as part of our honeymoon in 2009.  We fell in love with the quirky four legged creatures when we visited Argentina and Bolivia.  Llamas have a strange inquisitive stare, ugly buck teeth and friendly yet slightly aloof personalities.  As I hope you come to realise, Blue Llama the business, doesn’t share these qualities! 

Why the “Blue”?  Well, as most of our customers will appreciate, a short and memorable domain name is a difficult thing to come by and "Blue Llama" just seemed to stick!

 

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Jersey Party Booth website

 

Small Business Web Solutions



Content Management System (CMS) ::  A content management system is what allows company employees to publish new content to their web sites through easy to administrate web based applications. These systems eliminate the need for content writers to be concerned with technical details.


Search Engine Optimisation (SEO) :: The use of various techniques to improve a web site's ranking in search engine result pages and thus attract more visitors.  Can involve optimising web page code, link building, creating Sitemaps and identification and inclusions  of key words and phrases.  


Blog :: Website that allows users to reflect, share opinions, and discuss various topics in the form of an online journal while readers may comment on posts.  Useful method for both attracting new visitors and encouraging existing visitors to return


Web Hosting :: The service of hosting a web site on the Internet and making it viewable for other users.  Web sites consist of hundreds of files including text, images and computer code.  The host is the physical computer that stores these files.  


Social Media Marketing :: Using Social Media platforms like Facebook, Twitter and LinkedIn to market a company for product.  These methods encourage user interaction and the spreading of their message virally.


Google AdSense :: AdSense is an ad serving application run by Google Inc. Website owners can enroll in this program to enable text, image, and video advertisements on their websites. These advertisements are administered by Google and generate revenue on either a per-click or per-impression basis.


Google AdWords :: Google AdWords offers pay-per-click (PPC) advertising, and site-targeted advertising for both text and banner ads.  Google's text advertisements are short, consisting of one title line and two content text lines.  Image ads can be one of several different standard sizes.


Digital Marketing :: This is a all encompassing term for the promoting of brands and website pages using all forms of digital advertising channels to reach consumers. This includes PPC, organic SEO, blogging, email marketing, SMS, banner advertising, social media amongst a heap of others.


Joomla :: A popular open source (free to use and adapt) content management system (CMS) that allows you to easily build attractive websites and maintain them.  It is easy to use and extendable.   


VirtueMart :: A very comprehensive Shopping Cart plugin that entends the Joomla CMS into a fully functioing e-commerce platform.   


WordPress :: The Web's most widely used CMS, orginally used as a blogging platform but now a full featured CMS.  It is free, fast, easy to use and continually being developed to include new features.  


Magento ::  The defacto e-commerce CMS.  Simple enough to be used by small online shops but powerful enough for enterprise retailers too, Magento is leading the way in enabling commerce on the web.


Linkbuilding :: A technique used to increase your rankings on Google and other search engines through gaining links to your web pages from external websites and social media sites. 

                         

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