Home Blog Channel Island SEO Tip - Get a DMOZ listing

Channel Island SEO Tip - Get a DMOZ listing

Phil de Gruchy / Wednesday, 22 June 2011 14:10

dmoz-channel-islandsYou are probably aware that ranking highly in Google is in some part related to the number and quality of external web pages linking to your website.  One link from an authoritative website, like Wikipedia, the BBC or a popular website within your industry, holds greater benefit than many links from less credible sources.  It isn’t just that people click on these links and get referred to your website, but the passing of what Google calls link juice between the pages.  This transferable kudos plays a very important part in the Google ranking algorithm and ultimately  boosts your rankings on Google’s result pages.

Dmoz Website Directory

Dmoz is free where as a listing in Yahoo will cost you 299 dollars

DMOZ.org is one such authoritative source. While it's passed it’s heyday, it is still ranked by Alexa as the 504th most visited website in the world.  Like the Yahoo directory, Dmoz is a human moderated directory of websites classified into categories.  One major  difference Dmoz and the Yahoo, is that Dmoz is free where as a listing in Yahoo will cost you $299.  On the flipside however, only about 10% of links ever get accepted into the Dmoz directory and for those that do, the wait between submission and acceptance can be months.  I’ve tried to get websites listed in a number of different categories and only a handful have made it.  That was until recently when I found listing in certain category was always successful (if guidelines are followed) and often accepted within a few days.

Jersey SEO rocket

DMOZ Channel Island business listings

This particular category that has a conscientious and fast moderator is for Channel Island businesses.  Each time I have submitted a website in this particular category it has been accepted.  It only takes a minute or so to list your website and so is definitely worth the time investment.

How to add your business to the Channel Island DMOZ listings

1.  Visit the Channel Islands Dmoz category page.
2.  Browse the sub categories and find the one most suited to the field of business that you are in.
3.  Click on the “suggest URL” button on the top right of the page.

Submit website to DMOZ directory

4.  Enter the four bits of information required and capatcha and you’re done.

You don’t get an email to verify when you listing has become active but if you check back in a week you should see your link showing.

Conclusion

Don’t get me wrong, this isn’t going to double your traffic overnight but it’s effect might get you a few extra sales or inquiries over the space of a year and so in my opinion is worth the hassle.

Further reading? The importance of DMOZ within SEO

Phil de Gruchy web designer

 
is a freelance web solutions specialist from Jersey.  Phil has extensive experience in Search Engine Optimisation (SEO) and can help your business achieve higher rankings.  More details are available from the following link SEO Jersey.
 
 

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Content Management System (CMS) ::  
A content management system is what allows company employees to publish new content to their web sites through easy to administrate web based applications. These systems eliminate the need for content writers to be concerned with technical details.


Search Engine Optimisation (SEO) :: The use of various techniques to improve a web site's ranking in search engine result pages and thus attract more visitors.  Can involve optimising web page code, link building, creating Sitemaps and identification and inclusions  of key words and phrases.  


Blog :: Website that allows users to reflect, share opinions, and discuss various topics in the form of an online journal while readers may comment on posts.  Useful method for both attracting new visitors and encouraging existing visitors to return


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Social Media Marketing :: Using Social Media platforms like Facebook, Twitter and LinkedIn to market a company for product.  These methods encourage user interaction and the spreading of their message virally.


Google AdSense :: AdSense is an ad serving application run by Google Inc. Website owners can enroll in this program to enable text, image, and video advertisements on their websites. These advertisements are administered by Google and generate revenue on either a per-click or per-impression basis.


Google AdWords :: Google AdWords offers pay-per-click (PPC) advertising, and site-targeted advertising for both text and banner ads.  Google's text advertisements are short, consisting of one title line and two content text lines.  Image ads can be one of several different standard sizes.


Digital Marketing :: This is a all encompassing term for the promoting of brands and website pages using all forms of digital advertising channels to reach consumers. This includes PPC, organic SEO, blogging, email marketing, SMS, banner advertising, social media amongst a heap of others.


Joomla :: A popular open source (free to use and adapt) content management system (CMS) that allows you to easily build attractive websites and maintain them.  It is easy to use and extendable.   


VirtueMart :: A very comprehensive Shopping Cart plugin that entends the Joomla CMS into a fully functioing e-commerce platform.   


WordPress :: The Web's most widely used CMS, orginally used as a blogging platform but now a full featured CMS.  It is free, fast, easy to use and continually being developed to include new features.  


Magento ::  The defacto e-commerce CMS.  Simple enough to be used by small online shops but powerful enough for enterprise retailers too, Magento is leading the way in enabling commerce on the web.


Linkbuilding :: A technique used to increase your rankings on Google and other search engines through gaining links to your web pages from external websites and social media sites. 

                         

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