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SEO Audit Report £250

Phil de Gruchy / Thursday, 15 September 2011 16:13

SEO Audit ReportFor a limited time, Blue Llama is offering a full SEO audit report for a single web domain at a cost of just £250. This is not a computer generated document but a focused, human written report that incorporates your strategic aims and the competitive factors in your marketplace, to arrive at a plan to increase the revenue generated by your website.

Why invest in an SEO audit?

You might be selling online or just have a brochure website from which you receive new business enquiries. Which ever it is, your website will not be not optimised to drive motivated visitors to the right pages to convert them into paying customers. By carrying out an audit we can identify shortfuls and suggest changes that will increase both visitor numbers and boost conversion rates.

What areas will we be covered?

SEO AssessmentSEO is divided into two parts. Put simply, internal factors involve the content, structure and coding of your website. Where as external factors look at the links coming in to your website from other websites and social media platforms such as Facebook, Twitter and Google+. Both internal and external factors need to be addressed so as to get good levels of traffic from Google and other search engines.  The assessment will look at both of these elements, covering the following:

1. Assessment of your website content, structure, internal linking, coding and meta data.

2. Detailed analysis of your existing traffic, including how visitors are arriving at your website and the search terms that they are using when being referred by search engines. Where do you rank for your most popular keywords? How does this compare to industry benchmarks?

3. Online competitor analysis: Who are you realistically competing with online and what keywords are they targeting.

4. Keyword research: What are the keywords (search phrases) that you should be targeting to maximise traffic.

5. Recommendations: From the findings above, we will lay out a strategy with simple prioritised action points to boost the ROI from your website.

What will you get for your money?

1. A face-to-face meeting or phone call with your website manager to determine audit objectives and gain a background understanding of your company, your products and services, and your target market.

2. A full written report covering the points laid out in the above section.

3. Follow up meeting or phone call to answer any questions you have following the report.

Request an SEO Audit today

Just fill out the simple form below and we'll give you a call back to arrange your SEO audit.  Couldn't be simplier!

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Content Management System (CMS) ::  
A content management system is what allows company employees to publish new content to their web sites through easy to administrate web based applications. These systems eliminate the need for content writers to be concerned with technical details.


Search Engine Optimisation (SEO) :: The use of various techniques to improve a web site's ranking in search engine result pages and thus attract more visitors.  Can involve optimising web page code, link building, creating Sitemaps and identification and inclusions  of key words and phrases.  


Blog :: Website that allows users to reflect, share opinions, and discuss various topics in the form of an online journal while readers may comment on posts.  Useful method for both attracting new visitors and encouraging existing visitors to return


Web Hosting :: 
The service of hosting a web site on the Internet and making it viewable for other users.  Web sites consist of hundreds of files including text, images and computer code.  The host is the physical computer that stores these files.  


Social Media Marketing :: Using Social Media platforms like Facebook, Twitter and LinkedIn to market a company for product.  These methods encourage user interaction and the spreading of their message virally.


Google AdSense :: AdSense is an ad serving application run by Google Inc. Website owners can enroll in this program to enable text, image, and video advertisements on their websites. These advertisements are administered by Google and generate revenue on either a per-click or per-impression basis.


Google AdWords :: Google AdWords offers pay-per-click (PPC) advertising, and site-targeted advertising for both text and banner ads.  Google's text advertisements are short, consisting of one title line and two content text lines.  Image ads can be one of several different standard sizes.


Digital Marketing :: This is a all encompassing term for the promoting of brands and website pages using all forms of digital advertising channels to reach consumers. This includes PPC, organic SEO, blogging, email marketing, SMS, banner advertising, social media amongst a heap of others.


Joomla :: A popular open source (free to use and adapt) content management system (CMS) that allows you to easily build attractive websites and maintain them.  It is easy to use and extendable.   


VirtueMart :: A very comprehensive Shopping Cart plugin that entends the Joomla CMS into a fully functioing e-commerce platform.   


WordPress :: The Web's most widely used CMS, orginally used as a blogging platform but now a full featured CMS.  It is free, fast, easy to use and continually being developed to include new features.  


Magento ::  The defacto e-commerce CMS.  Simple enough to be used by small online shops but powerful enough for enterprise retailers too, Magento is leading the way in enabling commerce on the web.


Linkbuilding :: A technique used to increase your rankings on Google and other search engines through gaining links to your web pages from external websites and social media sites. 

                         

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